How it works

Here's how we can help you.

You want to protect your business from food fraud, but there’s a lot of confusing information out there. We want to help you make an informed decision about your products to protect your brand and build trust with your customers.

Here’s what you can do.

  1. Sign up to the Building Trust community – it’s free to join!
  2. Search the Knowledge Hub for market trends and technology insights shared by industry experts.
  3. Ask for help. Ask one of our topic leaders a question in confidence and they’ll connect you to an expert who will help you find a solution that works for your business. You will remain anonymous to the expert until you decide to connect.

What type of help can I get?

Our experts can help solve your food fraud-related pressing problems or needs.

“Which is the best technology we can use to make my products less vulnerable?”

“How can I strengthen my supply chain and quality controls?”

Everything from investigations, mitigation strategies to supply chain traceability and provenancing solutions or adoption of new technology – we’ve got you covered.

Who’s involved?

Topic Leaders

Topic Leaders will act as your mentor. Tell them what you need, and they will help connect you to the right expert. They handle sensitive information, so you remain anonymous to experts until you decide when to move forward with the process.


Once you have defined your requirements, we’ll quickly find the best possible expert for you. Our experts are vetted through peer review and reference checks. 

What does it cost?

There are no costs to become a member and keep informed. We’re still in the early phase and want to create the best possible experience for you. You can buy or earn  Knowledge Points to use for expert connections services. It is pay-per-use system.

We hope you will provide us with feedback to help improve the site and community.